PinkCar.co.uk first appeared online in the very early 2000s, back when the internet was raw, experimental, and often a bit ridiculous. It was never meant to be serious, just a tongue in cheek joke site with over the top colours, cheeky “rules”, and the sort of humour that reflected the times.
Looking back now, it is a snapshot of what young men like me were building for fun 25 years ago. A site that made people laugh or groan, attracted some prank calls, and stood as part of that wild, anything goes web era.
Today, the world has changed. PinkCar is being revisited not as it was, but as a playful parody of itself polished up, neon glowing, arcade styled, and framed as a nostalgic time capsule. It is about laughing at the old internet, not repeating its rough edges.
What you see now is a wink to the past with the tools of the present. The design borrows from retro arcades and the early web, but it is delivered with the polish of modern code and a clear sense of humour. It’s a reminder of how far the internet has come, and how wild those early days really were.